Feeling like EVERYONE on Instagram sells the same thing as you?

What do you do if everyone and their dog are ALREADY doing what YOU wanna do? If you feel this way, then you NEED to listen to this episode, my friend! Holy crap, in today’s world of social media and the ability to crack open a fresh new Squarespace website, it can feel like there are a GAZILLION competitors… and a whole crapload of entrepreneurs who are way further along than you… which just makes it feel more discouraging. If you are nodding your head over there, then you gotta grab your earbuds ASAP and listen to this episode today.

In this episode, you'll learn:

How to find your zone of genius and showcase it in such an alluring way that you attract ideal clients like a moth to a lightbulb at midnight.
Why it’s critical to get known for something specific (and HOW to do it!)
Why you DON’T wanna help everyone do everything.
That the “riches are in the niches.” (Cuz, you’re here make money, baby).
About the importance of having a crystal clear target demographic statement, Instagram bio, and a blurb on the about page of your website that perfectly illustrates WHAT you do and WHO you serve.
My top time-tested tips on letting your authentic self shine online. (+ why it’s SO key that you showcase a 3D version of yourself versus lame stock photos 24/7).